Agotado

Exploring corporate strategy

Autores

Gerry Johnson
Kevan Scholes
Richard Whittington

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Parámetros

Comercio
Guías y Manuales
Libros de texto
Negocios & Gestión
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Más información sobre el libro

Brings together the underlying concepts, analytical methods, processes of development and problems of corporate strategy, enabling readers to understand the role of corporate strategy within a variety of organizations and providing guidance in the formulation and implementation of strategy.