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Alignment : using the balanced scorecard to create corporate synergiesRobert S. KaplanAgotado3,8Notifícame
Does IT matter? : information technology and the corrosion of competitive advantageNicholas CarrAgotado3,8Notifícame
Reinventing the CFO : how financial managers can transform their roles and add greater valueJeremy HopeAgotado3,7Notifícame
Marketing as strategy. Understanding the CEO's agenda for driving growth and innovationNirmalya KumarAgotado3,7Notifícame
The ultimate question. Driving good profits and true growthFrederick F. ReichheldAgotado3,7Notifícame
